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Economy

Kylie Jenner, Selena Gomez, and Hailey Bieber’s brands dominate beauty’s creator economy. Fame is only part of the reason

Headline as filed by Fortune.

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Publisher Headline Summary Published Detected Delay Source Status
Fortune Kylie Jenner, Selena Gomez, and Hailey Bieber’s brands dominate beauty’s creator economy. Fame is only part of the reason
Celebrity-founded companies claimed half of the top 10 spots in a new ranking of beauty brands by creator marketing performance. But a string of shutdowns shows star power alone doesn't build a lastin
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